How To Encourage Parents To Go Digital

February 18, 2021

In a world in which children grow up online and schools adopt distance learning, teachers can encourage families to go digital. But it proves to be trickier to communicate with parents because some parents, unfortunately, are not digital natives.

Teachers can help educate parents on a variety of digital tools. Introducing them to software and apps that empower and prepare parents to take responsibility for the education of their children and foster their social, emotional, and academic growth.

Eduzu is a great way to encourage parents at your school to go digital. From managing extracurricular activities, school clubs, teams and trips, to parent finances and communication. Save time and money with Eduzu for your school. Book a demo today to see how Eduzu can help organise your school.

Ways To Encourage Parents To Go Digital

Let us have a look at how you can encourage parents to be a part of the digital world:

  1. Expand Communication Methods

Schools should recognise that for parents, no single communication channel rules. Therefore, to communicate information to parents, tutors can use a variety of communication channels. For instance, instead of the in-person meetings or emails, you can employ websites, e-newsletters, specialized apps to help parents and teachers interact effectively.

Since implementing these approaches requires considerable staff effort, organizations may start small, such as in the meantime applying one or two techniques to their current approach. Or, perform surveys and use metrics to understand the common platforms to use, such as response rates.

Parent communication is effortless with Eduzu. Message the whole school, a class, team or individual students in a couple of clicks.

  1. Digital Parent-Teacher Conferences

With most parents working remotely or travelling regularly, it can be difficult for them to come to school to discuss matters regarding children.

You may, however, meet with them through video conferencing platforms such as Zoom, Skype, FaceTime, or Google Hangouts. You could also include parents in classroom activities, whilst parents are in remote locations.

Organise your next parent-teacher conferences with Eduzu. Whether it’s online or face-to-face, our software can save your school time, money and prevent double bookings.

  1. Increased Text Communication

Rather than calls and structured meetings, text-based applications have effectively broken contact barriers between schools and parents. It is often possible to share the progress of a student via text messages emails, or push-notification alerts, particularly if they can not get time to attend formal meetings or call back.

A simple text about everyday school events can be a game-changer that keeps parents interested in the academic lives of their children. And the fact that texting and replying are instant helps both parties to communicate more easily.

Eduzu’s built-in parent communication feature makes it easier than ever to contact parents. Effortlessly message the whole school, a team, a class, or an individual student in a couple of clicks.

  1. Strengthen Social Media Presence

Parents spend more time on Facebook, Instagram, and WhatsApp. Post on these platforms to highlight what your school is doing. From academic successes to sports day highlights, regular and consistent posting to social media can increase parent engagement.

Use social media to engage in discussions with parents. Respond to comments and questions that are posted. Another way to improve the presence of social media is by using paid ads or increasing the search engine ranking of the school website on Google.

  1. Ask The Parents

One of the most effective ways to encourage parents to go digital is to ask them about it. With focus groups, coffee mornings, or a survey, parents appreciate being involved in the decision-making process. 

Summary

Increased parent engagement in a child’s school life can have a remarkable impact. In a digital fast-paced world, teachers have a crucial role to play in encouraging parents to go online. Thankfully, there is a range of tools, websites and apps that make this process easier. 

Eduzu helps schools streamline their activities, parent communication, finances, bookings and sign-ups. Book a demo today and see how Eduzu can help your school.

Book a demo and see how Eduzu can organise your school.

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